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Back Market
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Europe
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Unicorn
General Atlantic 2021
General Atlantic

Back Market

Co-invested company
The global platform that’s making refurbished tech the new standard.
Back Market is a French company and the leader in refurbished electronics. Its marketplace connects millions of consumers with certified refurbishment professionals, offering an affordable way to purchase electronics while helping to combat the proliferation of electronic waste.
Back Market's offices, part of the portfolio Fund manager private equity Fund manager  General Atlantic

Back Market key figures

5,1 €bn
valuation
15 M
customers
30 M
units sold
2014
year of inception
Data as at
27/7/26
*Source: Public data from companies’ websites and social media accounts. For more up-to-date information, we invite our investors to view the report made available on their space.

The fpci The Altaroc Odyssey private equity fund is no longer accepting new investments.

About Back Market

The electronics industry produces millions of metric tons of waste each year and consumes vast quantities of raw materials. To offer a sustainable alternative to this model, Back Market was founded in 2014 in Paris. The company created a platform specializing in pre-owned devices, making the purchase of a refurbished smartphone or computer a reliable and accessible experience.  

Its operations rely on a carefully selected network of 1,800 partner refurbishers. Back Market centralizes the supply and connects these professional sellers with the general public. By offering devices at prices that are often 15 to 40 percent lower than those of new products, the platform allows its users to save significantly while preventing the generation of thousands of metric tons of electronic waste.  

The company now operates in 18 countries, with a strong presence in Europe and ongoing expansion in the United States. Backed by prestigious global investors, it has reached the remarkable milestone of a 5.1 billion euro valuation. As undeniable proof of the viability of its circular economy model, the platform has already attracted 15 million customers, generated annual revenue of more than 2.1 billion euros, and recently announced that it has reached overall profitability.

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