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Insight Partners XII
Insight Partners

BeautyPie

Co-invested company
Beauty Pie designs and markets high-quality beauty products at affordable prices through a monthly membership model.
The offices of BeautyPie, a portfolio company Fund manager equity Fund manager  Insight Partners

BeautyPie key figures

2016
year of inception
+ 50
partners worldwide
5
continents
70%
less expensive on average than its competitors
Data as at
1/5/26
*Source: Public data from companies’ websites and social media accounts. For more up-to-date information, we invite our investors to view the report made available on their space.

The fpci The Altaroc Odyssey private equity fund is no longer accepting new investments.

About BeautyPie

Beauty Pie is a London-based cosmetics company founded in 2016 by Marcia Kilgore, a renowned entrepreneur in the beauty industry.

The company positions itself as an alternative to expensive luxury brands, offering high-quality products at affordable prices. To achieve this, Beauty Pie has adopted a monthly membership model that allows customers to purchase products at exclusive prices.

The company works directly with renowned cosmetics manufacturers to develop innovative, effective products based on high-quality ingredients.

Since its launch, Beauty Pie has grown rapidly and now boasts thousands of members worldwide. It offers a wide range of beauty products, including skincare, make-up, fragrances and hair care.

It also offers efficient customer support to answer all consumers' questions promptly. Beauty Pie covers the main Western markets, with a presence in the UK, USA, Canada, Australia and many European countries.

In the same sector as BeautyPie

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