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GCash boosts financial inclusion in the Philippines with the Pera Talks program

Published on
24/2/2025
Amended on
23/3/2026
0
minute(s)
Odyssey 2021
GCash
The issue of financial literacy remains a major challenge in the Philippines. In 2015, a study conducted by Standard & Poor's revealed that only 25% of Filipino adults were financially literate. Six years later, a survey by the Central Bank of the Philippines showed that only 2% of adults had correctly answered the six basic financial literacy questions. Despite the increasing digitalization of financial services, a large proportion of the population still struggles to manage their money effectively.
By
Charles Pinsolle
Charles Pinsolle
GCash boosts financial inclusion in the Philippines with the Pera Talks program
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In response, GCash, a company present in the Vintage Altaroc Odyssey 2021, one of the country's leading mobile payment platforms, is committed to improving access to financial knowledge through its Pera Talks program. This community initiative aims to raise awareness and empower the unbanked and underbanked populations by providing them with essential tools and information to better manage their finances.

In a recent interview with BrandRap, Rowie Zamora, Chief Strategy Officer at GCash, stressed the importance of such an initiative in bridging the financial inclusion gap. By making financial education more accessible, GCash aims to help more Filipinos adopt better money management practices and take advantage of the opportunities offered by digital services.

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