Fintech
Manager
Fund |
Fund manager
Co-invested company
sector
Services
regional split
North America
vintage
status
Portfolio
category
Innovative
General Atlantic 2021
General Atlantic

Fintech

Co-invested company
Founded over 30 years ago, Fintech develops payment and management software to facilitate the work of producers and distributors of alcoholic beverages in the United States.
Illustration depicting the Fintech company from the portfolio Fund manager private equity Fund manager  General Atlantic

Fintech key figures

50 $bn
beverage purchases managed on its platform
40%
restaurants and bars in the United States
1991
year of inception
+ 2500
employees
Data as at
13/4/26
*Source: Public data from companies’ websites and social media accounts. For more up-to-date information, we invite our investors to view the report made available on their space.

The fpci The Altaroc Odyssey private equity fund is no longer accepting new investments.

About Fintech

With US alcohol laws changing frequently and state-specific regulations, it can be extremely complex for a beverage supplier to adapt its distribution network to these developments. As a result, Fintech has managed to position itself as a pioneer in its market, winning over a million customers, from producer to end-seller, representing around 40% of restaurants and bars in the United States.

Proof of its recognition by market heavyweights, Fintech counts among its partners the National Beer Growers Association of America (NBWA), as well as the restaurant unions of several high-tourism states, including Florida and North Carolina.

Having passed the $50 billion mark in beverage purchases managed on its Fintech platform at the beginning of 2024, the company intends to consolidate its position as pioneer and market leader, continuing the momentum it has built up over the last few years.

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