By combining the billions of data items (prices, promotions) collected daily by Datasembly with SPINS' enriched product data, brands, retailers and supermarkets now have unrivalled, precise and transparent visibility. This acquisition is a game-changer for consumers and stores alike.
SPINS can now provide stores with real-time data on the prices charged by competitors in their geographical area, current promotions and the stock of available or missing products on the shelves. These new features make it possible to adapt prices on a daily basis, to maintain the best possible local appeal, optimize promotions and better manage stocks, by analyzing trends and products that sell more than others.
For consumers, this acquisition indirectly offers not only more attractive prices, but also improved product availability. "At a time when brands and retailers need to redouble their efforts to win customer loyalty and market share, it's more crucial than ever to track pricing dynamics, competitive movements and promotional actions with speed, depth and clarity. By partnering with Datasembly, we are setting a new standard in pricing intelligence (the ability to collect, analyze and exploit pricing and promotional data), providing our partners with the critical data they need to drive, innovate and grow," explains Jay Margolis, CEO of SPINS.
SPINS customers include many of the industry's biggest names, such as Lindt & Sprüngli, Primal Kitchen and Carbone Fine Food, who use the company to refine their sales strategy and boost profitability.
