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Special Feature N°6 - Bridgepoint

Focus on MiQ, world leader in advertising campaign optimization

Published on
26/4/2024
Amended on
26/4/2024
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Present at Vintage Altaroc Odyssey 2022, MiQ is positioned as a world leader in advertising campaign optimization, working closely with marketers and communications agencies.
By
Damien Hélène
Damien Hélène
This article has been automatically translated. Please excuse any inaccuracies or translation errors.

Adopting an approach focused on data connectivity, MiQ aims to maximize the effectiveness of advertising campaigns, and consequently improve its customers' business performance.

MiQ's advanced functionalities make it easy to link, enrich and analyze data. This information is then used to deliver relevant messages, specifically targeted at the appropriate audiences.

With a global presence, MiQ employs around 1,000 people in 30 offices, covering regions such as North America, the UK, Australia, continental Europe, Southeast Asia, China and India.

Read what William Jackson, Chairman of the Board of Directors of Bridgepoint , has to say about the choice of manager to invest in MiQ.

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Special Feature N°6 - Bridgepoint
Europe
Technology and Software