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Mastering the challenges of private equity

Interview - Bertrand Pivin - Marlink

Published on
18/12/2023
9:28mn
The subtitles for this video were generated automatically using artificial intelligence.

Summary

The interview highlights how Seven 2 supported the transformation of Marlink, a satellite communications provider, by leveraging a combination of strategic vision, tailored governance, and close partnership with management. The investment is based first and foremost on in-depth knowledge of the sector and a relationship of trust with the management teams—key elements for aligning ambitions and setting goals that are both ambitious and realistic.Value creation was structured around three major drivers. The first was technological transformation, with the shift to solutions offering much higher data rates, paving the way for new applications for customers. The second driver consisted of a targeted external growth strategy, enabling Marlink to diversify, particularly into segments such as yachting and related services. Finally, the third lever was the evolution of the business model toward higher-value-added services, such as the optimization of shipping routes, cybersecurity, and onboard medical services. The interview also highlights a central tenet of private equity: value creation requires time and a medium- to long-term vision. A holding horizon of several years allows for the initiation of profound transformations while maintaining the ability to adapt. Seven 2 does not position itself as a direct driver of innovation, but rather as a catalyst, providing capital, expertise, and a network to accelerate management initiatives. Governance emerges as a key determinant of success. Unlike highly regulated sectors where decision-making must be extremely cautious, technology industries require agile governance capable of rapidly testing new ideas, adjusting strategy, and embracing experimentation. This ability to decide quickly and learn continuously largely explains the growth phases observed when Seven 2 is a shareholder. Finally, the approach incorporates a concrete ESG dimension. At Marlink, this translates into humanitarian initiatives, voluntary employee engagement, and alignment of interests through employee ownership. The key idea is that financial performance and responsible engagement are not mutually exclusive, but rather reinforce one another in a framework of sustainable value creation.

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