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Special report - STG
December 2024

How does STG distinguish itself from other Buyout firms?

Published on
10/12/2024
Amended on
23/3/2026
0
minute(s)
Odyssey 2022
STG
The private equity industry is characterized by intense competition and varied strategies. Management companies must identify opportunities, conduct thorough due diligence, transform the acquired companies and, finally, sell them at a profit. STG, under the leadership of co-founder and managing partner Bill Chisholm, stands out for its unique, strategic approach to this competitive landscape.
By
Damien Hélène
Damien Hélène
How does STG distinguish itself from other Buyout firms?
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A thematic approach

Unlike many management companies that wait for opportunities from investment bankers, STG takes a proactive, thematic approach. Bill Chisholm explains that their process begins by identifying specific themes that will guide their investments. This allows STG to focus on sectors in which they have expertise and can add significant value. By basing their investments on well-defined themes, STG can target opportunities with greater precision and consistency, ensuring better alignment with their strategic objectives.

The development of transaction channels including carve-out operations

With its 60 professionals, STG has worked hard to build strong relationships with large companies, facilitating carve-out transactions. Around two-thirds of STG 's transactions are carve-outs, acquiring non-core divisions or business units of large companies. This strategy not only diversifies their sources of transactions, but also enables them to find high-quality assets at attractive prices. This transaction channel is a significant source of opportunities for STG, giving it a distinct competitive edge in the private equity market.

A rigorous approach to due diligence and a disciplined valuation framework

STG also stands out for its rigorous valuation and due diligence. Chisholm emphasizes that his team will not invest in a company unless they can acquire it at a price effectively equal to or less than 10 to 12 times pro forma EBITDA. This valuation discipline ensures that the firm pays a fair price in order to maximize the potential return on its investments. In addition, STG carries out in-depth "voice of the customer" work through interviews and surveys with existing customers, which can sometimes result in the engagement of over 1,000 customers on a single transaction. This detailed approach helps to understand a company's potential imperfections, with the aim of minimizing risks and maximizing opportunities for successful transformation.

Operational transformation by leveraging our strategic assets STG

Finally, the American firm with $5 billion under management is highly selective about the types of risks it is prepared to take, and has substantial strategic assets and resources to help transform businesses. One example is STG Labs, STG's outsourcing center, based in India.

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