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Motorq
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Newer cars are essentially computers on wheels. They constantly send information to their manufacturers about their location, mileage, fuel or battery levels, and maintenance alerts. This data is invaluable to a company that manages hundreds of vehicles. But each manufacturer transmits it in its own format, making it difficult to analyze. Until now, fleets had to install a tracking device in each vehicle—a solution that was costly and time-consuming to deploy.
Motorq, co-founded in 2016 by Arun Rajagopalan—now the CEO—offers an alternative approach. Its platform connects directly to the systems of automakers, including General Motors, Ford, Toyota, Stellantis, BMW, Volkswagen, and Tesla, and then consolidates their data into a single format. Customers can access this data through a real-time monitoring portal or integrate it directly into their own tools. An AI-powered assistant alerts them to situations that require priority attention.
There are many uses. A company can track the location and condition of its fleet, plan maintenance in advance, or improve driver safety. A rental company manages its vehicles remotely. A credit agency can locate an unpaid-for car more quickly. Motorq currently processes more than 250 billion data points each month, from more than 25 brands. Its clients include large corporate fleets, dealerships, and rental companies, such as the U.S. chain Discount Tire.
In 2022, Insight Partners raised $40 million to accelerate the platform's development, particularly in the insurance and rental sectors.
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